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Reinheitsgebot: A clear and positive influence on the definition of European media file exchange and delivery formats
Posted: Thursday, June 18, 2015
By taking a look at Reinheitsgebot – the “German Beer Purity Law” – we examine how restricting a “recipe” to specific “ingredients” can result in consistent “flavours” of beer – or in this case, media. Find out why the very definition of file formats for exchange and delivery in the media industry has everything to do with the purity, or quality, of media files.
Posted by Ben Davenport
HPA: Mapping the Future, One Pixel at a Time
Posted: Wednesday, February 18, 2015
Our Chief Media Scientist Bruce Devlin gives us the rundown on his experience at the HPA Tech Retreat – collaborating with competitors, the magic of creating 4K lenses, solar flares, UHD, women making a real impact on the industry, the symbiosis of IMF and DPP – oh and of course, cake!
Posted by Bruce Devlin
4K, HDR & UHD: A Look at CES Trends Impacting the Media Industry
Posted: Thursday, January 15, 2015
Last week, the infamous Consumer Electronics Show (better known as CES) took place in Las Vegas. While it’s not an event that many vendors like ourselves in the media industry attend, it is a show that we watch carefully – acknowledging that our customers’ business is consumer-led, and that innovation in consumer electronics will often drive our customers’ future needs.
Posted by Ben Davenport
In: 
Pictionary, Standards and MXF Interoperability
Posted: Thursday, December 04, 2014
Four weeks ago, I posted in this blog about the IRT MXF plugfest, the new MXF profiles that were published in Germany this year by the ARD and ZDF, and how these new profiles would bring forth a new era in interoperability. This week, the first results of that plugfest and reaction from some of the end users and vendors were presented at a conference on file-based production also hosted by the IRT in Munich.
 
As usual, the results were fascinating. As with all statistics, they could be manipulated to back up any point you wanted to make, but for me there were a couple of highlights.
Posted by Ben Davenport
Taking MXF Interoperability to the next level
Posted: Thursday, November 06, 2014
Next week, in a corner of the Bayerischer Rundfunk campus in Munich, Germany, likely without much fanfare, something fairly monumental will take place – the IRT MXF PlugFest. Now in its ninth year, this event brings together vendors in the media and entertainment industry to facilitate MXF interoperability tests. Following each event, the IRT (Institute für Rundfunktechnik) publishes a report on the levels of overall interoperability, standard compliance, decoder robustness, and the common errors and interoperability issues – you can download the previous reports here. All of the previous eight reports make interesting reading (particularly if read in order), but none has been more greatly anticipated than the report due from this ninth PlugFest.
Posted by Ben Davenport
Broadcasting – all steam ahead. Wait. Which way is forward?
Posted: Thursday, September 25, 2014
IBC is over and so are the September SMPTE standards meetings, which means that I've spent the last 10 days continuously talking about the industry and the direction in which we're going. I thought that it would be interesting to share some of those thoughts – you are welcome to disagree! In fact, we welcome the discourse, so please feel free to share this with others to open up the conversation.
Posted by Bruce Devlin
DPP deadline day – what’s all the fuss about?
Posted: Tuesday, July 01, 2014
At the start of June, we heard that the IBC has short-listed BT Sport, Timeline Television and ourselves for the IBC Innovation Award under the Content Management category. This is a good reason to celebrate – in short-listing our submission IBC is recognising all the effort made making sure tha...
Posted by Bruce Devlin
Why is Hollywood interested in DPP?
Posted: Tuesday, June 10, 2014
The Digital Production Partnership (DPP) is a thoroughly British concept. Its major sponsors include the BBC, ITV, Channel 4 and Sky. From its earliest inception, DPP was an initiative forged by the British broadcast industry, for the British broadcast industry. So why is it that in my day-to-da...
Posted by Simon Adler
5 reasons why media delivery standards might be good for your business
Posted: Thursday, May 22, 2014
Like me, I am sure that you have been to a restaurant in a group and everyone orders from the set menu EXCEPT for that one person who orders the exotic, freshly prepared fugu, which requires an extra 30 minutes of preparation from a licensed fugu chef so that the customers don't die eating it. Restaurant etiquette means that our main course is served at the same time, forcing everyone to spend a long time hungry, waiting for the special case. And if you split the bill equally, the special case becomes subsidised by the people wanting the set meal. Does this model relate to the media industry? Is there a cost for being special? How can we reduce that cost? What gets done with the cost savings? How can you help?
 
Fortunately those 5 questions lead into 5 reasons why delivery standards might be a good idea.
Posted by Bruce Devlin
QC control within file-based workflows – an EBU update
Posted: Thursday, March 20, 2014
At AmberFin, Quality Control (QC) has always been close to our hearts. Media files must always be fit for purpose – when they are not they quickly become toxic and can be highly destructive within any file-based workflow: The EBU shares our point of view- QC is key. “Broadcasters moving to file-...
Posted by Bruce Devlin

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