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We’d like to start this post with a BIG thank you! Whether this is your first visit to the blog or you have been a loyal reader since day-one, you personally have contributed to the thousands of Dalet Academy page views each month. And as the Academy community continues to grow, we are grateful to have readers in more than 100 countries. Your frequent feedback and ideas help us improve and keep our pipeline full of interesting, forward-looking and thought-provoking media-related...
Posted by Robin Kirchhoffer
Dear Academy Friends,   Almost a year ago, in January 2015, Dalet launched an ambitious educational program for the broadcast media industry: The Dalet Academy. A smart mix of educational content ranging from videos, articles, white papers, case studies and events such as training sessions and webinars, the program had one goal only: provide media professionals with free, accurate, impartial and relevant broadcast educational materials. Not only addressing the Dalet community, the...
Posted by Robin Kirchhoffer
We all know that getting the audio right makes the pictures better, don’t we? Anyone who has been to see a movie that has been created for Object Audio like Dolby Atmos will know that there is something special about it. To figure out what that is, let’s rewind a little and see why we might need it. Remember the good old days of mono audio on TV? Then you probably have as much grey hair as I do! Mono audio gives a single channel of sound played back through one or more speakers....
Posted by Bruce Devlin
So, you built yourself the world’s most perfect, IT-based file workflow and you have a state-of-the-art media facility? Congratulations, have a beer, but… at some point it’s going to go wrong! As far as I can tell, the 100% trouble-free media production and distribution facility has not yet been built, and I don’t think it will ever exist. Dinner is on me if you prove me wrong! At this point, Bruce’s Shorts subscribers are already wondering if I’m...
Posted by Bruce Devlin
According to the UK's Office for Communications (OfCom), almost 80% of people who have used subtitles / captioning have no hearing impediment. Wow, that's a big number. How does that equate to audience, and why is captioning and subtitling technology so impenetrable? I am sure that if you think hard enough, you'll remember when you last turned on captions or subtitles. It might have been because someone else in the house was playing music or on the phone. It might have been...
Posted by Bruce Devlin
Only a couple of years ago I wrote about Proofs of Concepts and how they helped deployment and scalability. It’s worth repeating: To meet the multi-platform, multi-format requirements of a media business today, we need complex, largely automated workflows. And it makes sense to try them out first, in one part of the organization. At IBC this year, however, I was told, more than once: “There isn’t budget for a Proof of Concept, because the margins are too slim.” So...
Posted by Bruce Devlin
Consumption of Internet video is constantly rising. It is currently estimated that, globally, Internet video traffic will account for 55 percent of all consumer Internet traffic in 2016. This includes video-on-demand traffic (e.g. Netflix), which is estimated to triple by 2016. In 2007, Internet video advertising was a $400 million dollar market, while the TV advertising market at the time was $70 billion. In less than nine years, that number has grown significantly: a recent report from BI...
Posted by Rami Pinku
Any responsible parent should teach their children to count. Most humans will teach their children to count in decimal. I am sure there are a number of computer experts who will teach their children to count in hexadecimal. Old-timers may teach them to count in Octal. I suppose that media engineers should teach their children to count in Drop Frame Timecode. I wonder how that would work? “OK, Junior, we’re going to count for 11 minutes with high accuracy.” “OK,...
Posted by Bruce Devlin
SDI is like flies. A necessary part of the food chain that generates a great deal of revenue, but in a modern IP-based world, you kind of feel that there should be a way to do without it. In fact, are there any real technical or commercial benefits left in SDI? I wonder… I like to look back on history when trying to predict the future. Often it’s not the warm fuzzy glow of a success story that teaches us lessons, but the hard won truth that is painfully extracted from failure and...
Posted by Bruce Devlin
In
My inbox is a confusing place before a trade show. I get sincere emails asking if I’m interested in a drone-mounted 3ME Production Switcherand familiar emails asking when is the last time I considered networking my toaster and water cooler to save BIG on my IT infrastructure. The reality is that prior to a great trade show like IBC, I want to see a glimpse into the future; I want to know what’s really on the radar in our industry, not what happened in the past, or...
Posted by Bruce Devlin

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